: orally communicated
also
: generated from or reliant on oral publicity
word-of-mouth customers
a word-of-mouth business
: oral communication
especially
: oral often inadvertent publicity
Synonyms
Examples of word-of-mouth in a Sentence
Adjective
not having the money to run ads, the restaurant relies on word-of-mouth publicity
Recent Examples on the Web
Ellise Shafer, Variety, 10 Jan. 2025
However, the competition for talent will remain fierce, and small businesses will need to embrace more creative recruitment strategies as many still rely heavily on word-of-mouth referrals.
—Allbusiness, Forbes, 8 Jan. 2025
Tom Brueggemann, IndieWire, 12 Jan. 2025
The studio decided to hold it back another week and turn Wicked into a New Year’s Eve event for families, and generated solid word of mouth for the PVOD release after its December 26 announcement via social, digital and TV promotion including a Rose Parade float.
—Anthony D'alessandro, Deadline, 9 Jan. 2025
See all Example Sentences for word-of-mouth 
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Adjective
But the strong word-of-mouth and constant touring made crafting the band’s debut album an intimidating task.
—Ellise Shafer, Variety, 10 Jan. 2025
However, the competition for talent will remain fierce, and small businesses will need to embrace more creative recruitment strategies as many still rely heavily on word-of-mouth referrals.
—Allbusiness, Forbes, 8 Jan. 2025
Noun phrase
The first one had enough word of mouth to triple its first weekend and gross $45 million; the $40 million sequel has a chance to repeat that.
—Tom Brueggemann, IndieWire, 12 Jan. 2025
The studio decided to hold it back another week and turn Wicked into a New Year’s Eve event for families, and generated solid word of mouth for the PVOD release after its December 26 announcement via social, digital and TV promotion including a Rose Parade float.
—Anthony D'alessandro, Deadline, 9 Jan. 2025
See all Example Sentences for word-of-mouth
Dictionary Entries Near word-of-mouth
Cite this Entry
“Word-of-mouth.” Merriam-Webster.com Dictionary, Merriam-Webster, https://www.merriam-webster.com/dictionary/word-of-mouth. Accessed 21 Jan. 2025.
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